Hello, I’m Merina.
I create better
A people-oriented researcher & visual-oriented designer, I focus on bringing value-driven outcomes that deliver maximum impact with bare essentials.
Selected projects of mine
Improving the usability of a Digital Tax Refund Feature
USER RESEARCH | USABILITY TESTING | JOURNEY MAPPING
Helped tourists automate tax refunds when shopping by understanding their needs and making the process more intuitive and straightforward.
Redesigning the vision for Ovo Naturals in the face of a pandemic
PRODUCT DESIGN | DESIGN STRATEGY | MARKET RESEARCH | BRANDING
Disinfecting in a digital age composed of rebranding a non-alcoholic disinfectant and launching it online during the COVID-19 era.
Eggzactly Timed - An AI powered Timer for cooking perfect eggs everytime
GEN AI RESEARCH & DEVELOPMENT
Built an AI powered Timer app for phones using Claude and Lovable
Making STEM Accessible for All -
An audit for Accessibility Compliance
INCLUSIVE RESEARCH | ACCESSIBILITY TESTING
Executed accessibility testing with WCAG 2.1 guidelines helping Stemettes make their service inclusive to all students.
Providing neigbhourhood environmental information on Google Maps through Persuasive Frameworks.
USER RESEARCH | UX DESIGN | CONCEPT TESTING
Creating a persuasive system designed to enhance environmental sensitivity by bridging the gap between urban systems and ecosystems.
(Slide Deck - opens in a new tab!)
Extras đź’«
To give back to the community, I actively participate in design research initiatives that have created meaningful, positive impact. A few are below:
Editorial Journalist at RTF - Used my storytelling skills to write about design & architecture with RTF India, telling stories of design today.
Participatory Design Workshop for Autism - Facilitated co-design workshops to understand how social media can be redesigned better to accommodate adults on the autism spectrum.
Women’s Safety Audit Pilot Project - Collaborated as a Community researcher with We Made That to understand women's experiences and perceptions of safety in public spaces across London.